3 Business Directories That Are Elementary Part of Local SEO Strategy

For any business growth and development, SEO strategies play an important role. But currently, the idea that business directories are obsolete is unmindful of future consequences. However, they have magnificent website and a brilliant social media strategy, but that does not mean they can afford to overlook one of the simplest methods to enhance their online visibility.

By: Geeta Tyagi

If we talk about the Business directories, they are one of the most essential part of local SEO services, as they improve branding and help to command over local searches. In the current scenario, a large number of popular directories are generating thousands of visitors a day, as well as promote the business for free, it makes no sense to leave this opportunity unused. Although, all business directories are not created equally. Here are 3 business directories that local business needs to get through.

 1. Google My Business

It is totally no sense to define the Google importance for the businesses. It is the biggest search engine in the world that makes a listing on Google My Business crucial. Once a business is listed in Google My Business, it will automatically consider in Google Search and Google Maps, which make it easier for customers to find their contact information and location.

While working on this essential part, the business can simply update their basic information from any type of device, and can easily maintain a valuable online presence. Google My Business also provides platform to add on the photos to the listing and respond to the reviews. The Google compatible analytical tools provide a deep insight about how people are finding and interacting with your business online.

 2. Bing Places for Business

In the market, Google is always a number one competitor to others. But in the list of best business directories, Microsoft’s Bing is in second position. To meet up the big search, Bing Places for Business is the answer to Google My Business. Just like Google, Bing Places for businesses offer excellent advantages to the businesses who list with them over those who do not, by supporting in the search engine ranking and boosting their visibility.

Moreover, by optimizing with the Bing Places for Business page, the business can enhance their visibility, which result in more traffic and increase sales of the products. By managing the Bing account, the business can control all their listing content through the user-friendly dashboard that include contact information, images, hours, media and links to the social media accounts.

 3. Yahoo Local

Currently, Yahoo is no longer the powerful search engine as it was, but listing the business on Yahoo Local with the help of Yext is somehow still beneficial. As the third most popular search engine after Google and Bing, people rely on Yahoo for searching things. When it comes to the listing on Yahoo Local, definitely the business will rank on top when people are searching for its exclusive offers on Yahoo.

There is no big difference between Google, Bing and Yahoo search engines. So if a business wants to add on to Yahoo Local, just by offering all of the same features, can do it efficiently.


The major search engines business directories will provide a great credibility, reliability and power to the businesses. If you are looking same for your business, then you need to list with these business directories. If you don't have any idea that how to get listed with the business directories, hire the best SEO service providers and can enjoy their best affordable SEO services.

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Author : Geeta Tyagi

The author has vast experience in multiple domains including web design & development, SEO/SMO, and digital marketing. Based on her technical & managerial expertise, the author provides her valuable input in content creation. In order to have an excellent understanding of the current industry trends, the author continually updates herself with everything that is relevant to the industry. She currently enjoys a respectable position in the industry owing to her industry-specific skills that include client-handling, project management & delivery, quality management, complex data analysis and team management, to name a few.