EssentialCFO

The Challenge:

In this campaign, we have managed the site – www.essentialcfo.com. EssentialCFO provides a refreshing new solution that fundamentally changes the world of financial planning and reporting for small to mid-sized organizations, entrepreneurs, and outsourced CFO's. 

The Response:

Our team did in-depth analysis of the websites service and competitors and have implemented various PPC optimization practices for the campaign:
 

• Keywords Research
• Campaign structuring
• Keywords Grouping
• New Campaigns Setup
• Geo Location Setup
• Landing page mapping
• Creation of Ad Groups
• Ad Copy Creation
• Initial Bidding for the Keywords
• Conversion Tracking Setup

The Result:

There was substantial growth in the overall ranking as well as organic traffic.