SEO consultancy to PurpleReign


Purple Reign is an online e-commerce website developed on ProStores. This is Sydney (Australia) based website that offer its customers an ever-growing collection of unique fashion accessories for both men and women. Purple Reign's motto is simple: Great style and high quality unique fashion accessories at affordable price.

The Challenge:

This was an absolutely raw website when we started working on this project. There were no title and no Meta tags available on the pages. But the client wanted rapid improvement on SERP results positioning on This was a real challenge for us, as we needed to start from the scratch to pull up the website to a sustainable search engine result position.

Measured Steps:

  • We have done an extensive keyword research and prepared a very good keyword set for all the pages of the website
  • We have also done an analysis on the website and have suggested various technical as well as non-technical refinement tips to the client
  • We have created titles and Meta tags for each pages
  • We have implemented proper h1 tag on the website
  • Along with all these on-page activities, we have also done various off page activities including article and blog writing/posting, directory submission, social bookmarking as well as one-way link building

The Result:

Due to our strategic SEO steps, website has been positioned on the top page with most of the keywords.


Last updated : Apr 04, 2012