The Challenge
Envyss.com offers natural and environment-friendly cleaning products for home and industry cleaning purposes. These natural & green cleaning products are intended to make your cleaning easy as well as safe and nontoxic.

There were two major challenges that Synapse SEO team had to meet while delivering a SEO consultancy support to the client. One, was to make it SEO friendly; and second, was to index it in search engine majors like Google, Yahoo and MSN.

The Response
The SEO team at Synapse accepted The Challenge and started the optimization process by implementing the following tasks corresponding to better structuring of the website and help the same get indexed in major search engines:

  • SEO friendly design of category, sub category and product pages
  • Suggesting website developer to ensure SEO friendly coding of the website
  • Suggesting website developer to ensure SEO friendly coding of the website
  • Working with the designer to create search engine friendly sitemaps
  • Researching keywords for various categories, sub categories and website
  • Creating title & metadata for all category, subcategory and general pages (home, contact us, shopping cart, general info etc.)
  • Fixing absolute path in all links to the home page
  • Creating search engine sitemaps
  • Creating webmaster accounts in major search engines (Google, Yahoo & MSN)
  • Implementing Google Analytics code on the website pages to track traffic and maintain the visitor\\\'s history.
  • Resolving canonical issue on the site
  • Manual submission in search engines and directories
  • Suggestions and recommendation on further promotion of the website to rank it in the top search results with the finalized keywords
Last updated : Oct 20, 2009